Probios expands its snack portfolio with two new products designed to meet evolving consumer habits: Gluten-Free Waffles and Cocoa Wafers with no added sugar**.
Growing consumer demand for convenience, high-quality ingredients and products tailored to specific dietary needs is reshaping the way people choose breakfast products and snacks throughout the day.
Against this backdrop, Probios is expanding its offering with two new products that combine taste, convenience and distinctive product characteristics, designed to meet different consumption occasions and the needs of an increasingly conscious and informed consumer.
Both products are available in packs containing 3 Single Packs, a convenient format designed for out-of-home consumption and particularly suited to today’s increasingly dynamic, on-the-go lifestyles.
Probios Waffles: a Gluten-Free option for breakfast and snacking
Probios Waffles are a new addition to the breakfast and snacking segment, featuring a soft texture and a recipe designed to combine great taste with attention to specific dietary needs.
Made with organic ingredients, the Waffles are gluten-free and lactose-free and are also eligible for reimbursement through the Italian National Health Service.
The 3 Single Pack format makes the product particularly versatile and suitable for a variety of consumption occasions, from breakfast and office breaks to on-the-go snacking.
Their versatility also allows for different serving options: they can be enjoyed on their own or lightly warmed and paired with other ingredients, offering opportunities to personalise breakfast or snack occasions.
Cocoa Wafers: Crunchy and indulgent, with no added sugar**
With Cocoa Wafers with no added sugar**, Probios further strengthens its offering in the snack segment with a product combining the intense flavour of cocoa with the characteristic crisp texture of wafers.
Made with wholegrain spelt and cocoa, the recipe responds to growing consumer interest in products that combine taste appeal with specific nutritional characteristics.
The 3 Single Pack format also enhances convenience and portability, making the product suitable for a variety of occasions, including at the office, while travelling, at school or simply as a convenient snack throughout the day.
Two new products, designed for evolving consumption occasions
With the launch of Waffles and Cocoa Wafers, Probios further expands its portfolio, addressing different consumer preferences in terms of dietary needs, product texture and consumption occasions.
On the one hand, the Gluten-Free Waffles, with their soft texture and versatility, are positioned as an option for breakfast and snacking, while also addressing specific dietary requirements.
On the other, Cocoa Wafers with no added sugar** offer a crispier texture and an intense cocoa flavour, making them particularly suited to out-of-home consumption and everyday snacking occasions.
The launch of these two new products further demonstrates Probios’ commitment to developing an offering that evolves alongside changing consumer habits, combining product innovation, careful ingredient selection and convenient formats.